Monday, July 30, 2007

Screencap Evidence That ESPN Does, In Fact, Suck

The self-proclaimed "Worldwide Leader in Sports" has become as painful as gout over the last few years and there are a ton of reasons why. Just a few examples: the idiotic, insulting "Who's Now" promotion. The insistence on foisting sassy "personalities" and contrived debate upon an unsuspecting public. Skip Bayless. Jay Mariotti. Woody Paige. Stuart Scott. Stephen A. Smith. Schrutebag. And don't forget the annoying ESPN Motion player that officiously launches itself whenever is loaded. That's all terrible, true. But what really pissed me off yesterday was unabashed self-promotion.

Here is a screencap from last evening:

And here is a screencap of from the same time:

Seems the networks differ on the day's major stories, no? ESPN put NASCAR and arena football front and center on its page - thereby dictating the newsworthiness of these events to the audience. But it goes unmentioned that ABC/ESPN are broadcast partners with NASCAR and part owners of the Arena Football League. Which is why you see NASCAR and arena football - arena football! - splashed all over The network is trying to create fan interest, not reflect it.

But who cares, right? It's about creating buzz! It's about cross-promotion! It's about synergy, motherfuckers!

(I'm not saying Fox Sports is above such shenanigans; only that even I'm surprised by how brazen ESPN's become about it.)

I hereby propose a new acronym for ESPN:


[See what I did there?]

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